So you have been thinking about getting media exposure for your business and you are considering working with our incredible team at She's Newsworthy Media... here are five things I betcha didn’t know about our signature PR program Media Success Coaching program!
Read MoreIf you have yet to hear Google has announced its decision to eliminate news links from its search results within Canada. How does this impact you? This could potentially impact, you will have to focus more on building your brand on let’s say your website via a media page.
Read MoreSomeone close to me called me out on my fake smile recently, and I joked that it's actually what I call my poker face. The brave face I put on to mask my real feelings and develop propelled me through the relentless world of live TV. Little did I know that this skill, honed under the spotlight, would become my secret weapon in entrepreneurship.
Read MoreIn the midst of those lazy summer days, we would love nothing more than to kick back and put up our feet, BUT hold on a second, that is not the case for small business owners seeking media attention.
Read MoreIf you are not using traditional media to generate leads for your business, you are likely missing out on an important PR and marketing strategy.
Read MoreI had to see for myself if AI was going to replace my job as a PR and media coach. Take a look at what I discovered about whether ChatGPT could generate a newsworthy pitch.
Read MoreSo many times women entrepreneurs don’t believe that their business is newsworthy and they end up blocking opportunities for massive media exposure. As a result they also block the potential for business growth and opportunities like an increase in clients, paid speaking engagements and brand partnerships.
Read MoreIf you are not effectively leveraging your media exposure, you are blocking opportunities from flowing into your business.
Read MoreMedia etiquette plays a huge role in whether we become the media’s go-to expert…or a one hit wonder, yikes! In practice media etiquette is the way we “behave” that will help us build relationships with producers and reporters.
Read MoreIf you are making any of these 10 mistakes when pitching to the media, it may be time to overhaul your PR strategy. Here are the top offenses that will get your pitch deleted and ignored by producers and reporters.
Read MoreWhen you are trying to decide between hiring a media coach and a PR agency - there is a lot to consider. Right now if you are a women entrepreneur and you want PR for your business you have two options.
Read MoreWhen I went from journalism to PR I realized there is a lot of mystery around how entrepreneurs end up on the news sharing their expertise with millions. From the start, it’s always been my mission to put back this weird veil of secrecy around landing media AND simplifying the process.
Read MoreMost people think PR is just reserved for large corporations. That can't be further from the truth.
Read MoreOn #IWD2023, let’s talk about some grim statistics about women in the media….if you are a woman entrepreneur, you are most likely not being booked as a guest expert for a media interview and losing out on opportunities to get your business featured. I know this because the statistics show that only one in four women are being booked for media interviews.
Read MoreWhen I landed a corporate comms job I thought I hit the jackpot. I had stability and “secure” regular pay and I didn’t have to work weekends. These sound like the basics, but if you ever worked in news you will know these are rare luxuries.
Read MoreToday I’m so proud to announce all the details of our brand new She’s Newsworthy Media Coaching Certification program that will help reporters start a six-figure PR business in Canada or the United States.
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